Foreword.

This is the first page.

The objective of a blog with this title, “Obsessions,” is to share some of the reasoning that flows through the creative studio environment, and which influences much of our everyday lives.

There must be power in the written word. That is not an ambitious plea; it is an imperative. Otherwise, there would be little reason to spend so much time dressing it up with a nice-looking layout and an appropriate font.

Day For Night produces design, among other things. But more importantly, Day For Night is a content-creation studio, producing strategic and creative solutions for other brands. Our work is never really over. Ideas never stop flowing, even with a published piece of design or music – and after hours, this blog is one more example of where our ideas go.

Now read on…