MULTIMEDIA Day For Night Multimedia is full-service consultancy, providing strategic design and viral marketing solutions for web, print and new media. All forms of creative consultancy are of interest to our team. Let us be a creative catalyst to your organization or next project, provide you with a complete design solution, or anything in between. […]
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CD-r / Download NIGHTfonts, an imprint of Day For Night, came into existence as part of a greater mission; to create and distribute new typefaces that read well with concern for the limitations of screen-based viewing. “Control” (Day 057), the first family of NIGHTfonts, consists of 6 Truetype font faces available for Mac or PC: NF […]
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Brand Strategy and Identity Development
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Immediately prior to launching a full-time career in 1998 as Creative Director with Day For Night, Eric Scott was Art Director with WorldWest Communications, and worked with recording industry clients Sony Music International and Zebra Records, to produce packaging design for some of their top artists. In 1995, Sony Music International, in association with Toto‘s representation Fitzgerald-Hartley, issued a […]
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April 1998 marked the start date of Eric Scott’s career as Creative Director with Day For Night Multimedia. After a very productive “re-invention hiatus” of three months, re-focusing priorities from his previous role as Art Director with WorldWest Communications, Eric moved all of his attention on developing a compact and flexible studio environment; one which […]
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Art Direction Eric Scott, Art & Musical Director for Day For Night: “With instrumental, and especially textural electronic music, the primary relevance of music is clearest – namely, that music doesn’t really mean anything – it doesn’t need all sorts of lyrics and words and gimmicks in order to be successful.” Therefore, it feels appropriate that […]
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